Prime freehold HotelThe Hotel Project Perth has all the fundamentals to be the city’s market leading limited services hotel. Located in a highly visible location on Adelaide Terrace, the fifteen storey Property occupies a prime freehold land holding of approximately 1,300sqm and will enjoy extensive views over the Swan River, Perth CBD and Kings Park.
Strategic locationLocated in the centre of the Perth CBD, the Hotel is within easy walking distance from the city’s key corporate and leisure demand generators. All of Perth’s major office towers are within a two kilometre radius including Brookfield Place, Central Park, Bankwest Tower, Exchange Plaza and QV1. Nearby leisure attractions include Crown Casino, Perth Arena, Perth Concert Hall, Perth Exhibition & Convention Centre and the WACA. The Hotel’s close proximity to the new large city developments will also generate direct positive impact on the Hotel’s demand.
New hotel offering with attractive benefitsIt is anticipated that the Property will be one of a few new standalone hotels to open in the Perth CBD over the coming years. Given the proposed configuration it is likely the Hotel will deliver a trading performance that will be the envy of the industry. With a compact café and lean operating model, the streamlined nature of the operationis anticipated to deliver exceptional profit margins. Furthermore, this brand new Property will deliver attractive tax depreciation allowances, while requiring negligible capital expenditure for many years.